I was recently approached about embedding videos in one of my websites, initially I just thought it was no different to YouTube. But the company I was approached by work slightly differently. And it brings up the opportunity for me to publish quality content for users and increase my ad space at the same time!
Before the embedded videos begin they have a small advert, much like they have on some MSN videos. By publishing the videos on my website I get a share of the revenue. For every 1,000 views I will receive £3, which I think is a decent return given the nature of the revenue stream.
So the end result will be more (and very good quality) content for users, and also more profit for me. A total Win Win situation.
I’m trying to think of other ways to mix user function with generating revenue. Providing great articles with affiliate links is always a winner, but I’m trying to think slightly out of the box compared to that. There must be more ways then just video.
If you have high-traffic website(s) and already embrace video it may be worth you looking at companies who publish video with ads, I think is a sure fire winner as everyone benefits and you don’t have to make any web design changes!
Image: mycreativecorner
